A place for ideas that are
still unfolding.
Some pieces begin with real estate. Others begin with teaching, sales, customer experience, leadership, or a question I cannot quite leave alone.
Together, they are an evolving record of the ideas I am researching, testing, teaching, and writing about.
Essays, observations, and useful ideas.
Mental Health Supports – You Don’t Have to Do This Alone
A practical reminder that real estate professionals do not have to carry industry pressure, uncertainty and emotional strain alone.
How to Find Your People
A thoughtful essay on finding aligned people, building real relationships and recognizing the difference between belonging and performance.
How to Be Hilariously Cheap
A sharp, funny look at frugality, spending choices and how to save money without making life smaller than it needs to be.
The Question Nobody is Asking
A reflective business essay on the question people avoid asking, and why better decisions often begin with what is missing from the conversation.
Realtors Are Hurting. Let’s Start There.
A direct look at the pressure real estate professionals are under and why the industry needs to start with the human cost.
Luck Had Nothing to Do with It.
An essay on effort, judgment and the hidden work behind success, challenging the easy story that achievement is mostly luck.
The Course In A Box Already Exists. Here’s Where To Find It.
A practical look at existing course materials, professional education resources and where organizations can find structured learning content.
Real Estate Education Starts at the Brokerage Level. It’s Time to Recognize That
Why stronger real estate education should begin inside brokerages, where daily decisions, client service and professional judgment are formed.
Realtors Are More Educated Than They Think. The Industry Just Hasn’t Caught Up Yet.
A case for recognizing the training, experience and professional knowledge Realtors already carry, and where the industry still needs to catch up.
Rethinking Real Estate Education
A strategic look at how real estate education could become more practical, more connected to daily work and more useful for professionals.
Upcoming Book | Managing the Customer Experience for Small Businesses and Entrepreneurs
An introduction to Liz Penner’s upcoming Routledge book on customer experience for small businesses, entrepreneurs and practical leaders.
Upcoming Course | Customer Service and Home Warranty (BLDC 1010)
BC Home Builders Licensing Class Upcoming Course | Customer Service and Home Warranty (BLDC 1010)…
Upcoming Class | Customer Service
Upcoming FVREB Class | PDP Accredited I will be instructing a full-day PDP-accredited customer…
Economic Forecasts vs. Dirt-Under-Your-Boots Intelligence
Why economic forecasts matter, but grounded local knowledge still shapes better real estate and business decisions.
Sales vs. Marketing: The Ongoing Battle
A practical look at the difference between sales and marketing, and why businesses need both clear messaging and real customer conversations.
Do Open Houses Actually Find Buyers? It Depends Where You Are.
A grounded look at when open houses help find buyers, when they do not and why local market context changes the answer.
The Burger Product
A simple product story that shows how customer experience, value and expectations shape what people believe they are buying.
The Process of Writing a Book
A behind-the-scenes look at writing a book, shaping ideas and turning complex professional knowledge into structured material.
explaining?
If an idea, product, or problem deserves clearer language, I would be glad to hear about it.